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Articles Home » 2010 Articles » Motorhead - 2010 The World Is Yours
Motorhead - 2010 The World Is Yours

ARTIST: Motorhead
ALBUM: The World Is Yours
LABEL: Future PLC/Motorhead Music
YEAR: 2010


LINEUP: Lemmy - vocals, bass * Phil Campbell - guitar * Mickey Dee - drums

TRACK LISTING: 01 Born To Lose * 02 I Know How To Die * 03 Get Back In Line * 04 Devil's In My Head * 05 Rock N Roll Music * 06 Waiting For The Snake * 07 Brotherhood Of Man * 08 Outlaw * 09 I Know What You Need * 10 Bye Bye Bitch Bye Bye



Another year, another Motorhead album. Call me cynical but if there's anyone who's become a parody of himself then it's Lemmy. Look there's the lovable old bugger clutching a bottle of Jack with two groupies wrapped around him, dressed in Nazi garb, subject of a movie ... we all know the story. The music seems to have become secondary to Lemmy's fame but the band is back for their umpteenth effort and hopefully this time an improvement on the disastrous 'Motorizer' from 2008. The same problems remain however, stale song structures, worn out delivery and most importantly the loss of Motorhead's heaviness.

The Songs
Listening to Lemmy warbling on 'Born To Lose' you'd have no idea this guy is a 65 year old geriatric, but somehow he keeps plundering away. This track is unrelated to the 'Ironhorse/Born To Lose' track that appeared on Motorhead's debut some 34 years ago and this is standard fare, reminding me of 2000's 'We Are Motorhead' in terms of production. Following in the same vein is 'I Know How To Die,' which if you've heard any track from the seven previous albums by this lineup, sounds exactly like all of them. Lemmy rattles off the lyric 'stay out of jail' on this song, something I swear he writes on every album. 'Get Back In Line' offers more the same mid-paced dirge as does 'Devil In My Hand' and by this point something fast would be vastly appreciated. The dull 'Rock N Roll Music' isn't it, totally uninspired melodically, a track perhaps written in five minutes at most. I'm not bashing this album for the sake of it, but 'Waiting For the Snake' is the worst yet, devoid of anything that once made this band so great. It might as well not exist. Anyone who calls this track 'great' is delusional. There's nothing to recommend 'Brotherhood Of Man' either, in fact it might be slower and more boring than the track prior. I'm not trying to deceive anyone here; this is appalling. 'Outlaw' attempts to up the heaviness but this itself isn't even fast. Lemmy must have been trying to relive the wild west themed days of 'Ace Of Spades' with this dud. The obligatory speed metal inclusion finally appears with 'I Know What You Need' but it's no 'Mean Machine' or 'Ironfist', just another retread of riffs and ideas. I'm all for bands who cover familiar territory, but Motorhead can't even do that with competence anymore. The tired formula is completed with the now obligatory rockabilly song that Lemmy always includes, this time 'Bye Bye Bitch, Bye Bye.' We've all heard it before and better.

In Summary
There is nothing to suggest this is better than 'Motorizer' and in fact it could be worse. Therefore to be consistent I'll have to rate this as a '2' also. I said it two years ago and I'll say it again - it truly is over. This is the most tired recording the band have ever conjured. I once believed this lineup to be the best in the bands history and the albums they put out from 1993-2000 truly were, even if the trio was only in effect from 1996 onwards. Now they've run their course and it shows. The adoring public who worships Lemmy have every right to, but how many of them are still really listening to his new music? The image has overcome the music and this is the result, an unrelenting bore of an album. For those that are interested, the album has an exclusive release with Classic Rock Magazine in its Dec 14th issue, the price of the mag plus CD being sold for 14.99. The general release of the CD is being made available via Motorhead's own label on Jan 17th 2011.

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#1 | gdazegod on November 27 2010 08:43:13
Well Alun, they obviously didn't take notice of your 'Motorizer' review. They're still churning out rubbish. WTF are Classic Rock doing? Are they trying to be hip or what? They could've done better than this!  no
#2 | fenton on August 12 2015 04:43:54
Alun, I've been reading your stuff for over a decade now, and I respect your opinion more than you could possibly imagine but I gotta say - you never got it more wrong than this review. Are you fucking kidding, you're honestly gonna tell me you're not moved by the cheeseball riff of Rock N Roll Music? Lemmy's bass solo in the final minute of Brotherhood of Man is one of his greatest moments of the last 20 years, conjuring images of the days of pangea, the serpent cult, conan cleaving thulsa doom's head from his shoulders... this album doesn't mess about and fucking smokes Aftershock for my money. Maybe its a case of right place, right time - but this review doesn't jive with me at all.
#3 | dangerzone on August 12 2015 12:33:54
In all honesty mate I haven't listened to this since the day I reviewed it. Somehow I don't see that changing, although In tempted to listen to these tracks you cite. I just remember hating this with a passion.
#4 | gdazegod on August 13 2015 09:30:17
We need more Motorhead stuff on here. Especially from the late 70's and early 80s'.. 'Overkill anyone..
#5 | fenton on October 14 2015 09:24:06
I think you definitely need to give 'Outlaw' another spin just to hear Lemmy rip off Metallica's sound from Death Magnetic and 'motorize' it... But, damn, I vote Brotherhood of Man for best motorhead song of all time It's that damn good. Most listened-to song on my itunes in any event.
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